virtual art exhibition and auction

The general concept

Future Dreams (FD) is a charity in the UK, which raises funds to support women through their breast cancer journey. FD works on a number of campaigns to create awareness and fund research projects, with a main focus on secondary breast cancer. Since 2008 this fantastic charity has continued raised over £6.3m for support, awareness and research.

Due to COVID19, traditional offline fundraising events could not happen for FD and we were asked to develop a virtual gallery, to host the charity art auction.

Together with the curators of Arts Club London, Wedel fine art, online auction partner “the Auction Collective”, Digital Mode consulting and FD, we worked to style, hang and create context around the 23 pieces of fantastic art, generously donated by amazing artists, in support of breast cancer treatment and support.

The Result

After weeks of fantastic and intense collaboration, we are proud to show you the virtual gallery space and art auction Moyosa produced for Future Dreams. The space is customised to the wishes of the curators, includes 28 pieces, and is accessible through most webbrowsers on mobile or desktop. Contextual information per work is show through info panels, which “float” next to the artwork when clicked and also house a “bid” button, which clicks out to the Auction Collective auction-page for that work.

We are very proud of the result and wish everyone happy bidding!

LIVE NOW! FUTURE DREAMS AUCTION

Join Future Dreams for a unique and unprecedented virtual art event raising vital funds for breast cancer support, awareness and research. The gallery will be accessible to all from 10am on 23rd November and will close at 7pm on 30th November, when all pieces will be awarded to the highest bidders. A total of 23 artists and photographers (25 pieces of artwork) have generously donated their beautiful and remarkable work to Future Dreams with the aim of raising imperative funds for those touched by breast cancer. 100% of profits will be going to the charity.

  • Client

    Future Dreams

  • Creative lead

    Moyosa Media

  • Year

    2020

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